REAL Shows Network has launched a new local series titled Selling 215 – Made in Philly, aimed at highlighting the unique neighborhoods, businesses, and personalities that define Philadelphia. This half-hour program, hosted by Craig Lerch, a well-known figure in the region’s real estate sector, is produced by RSN’s award-winning team, which has earned both Emmy and Telly accolades.
Show Overview and Format
The series combines real estate insights with engaging lifestyle storytelling, showcasing Philadelphia as a vibrant character in its own right. Each episode features Lerch exploring distinct neighborhoods, profiling local businesses, and sharing inspiring stories from residents and community leaders who shape daily life in the city. The format aims to reflect Philadelphia’s rich culture and history, providing viewers with a polished and cinematic perspective.
This initiative is part of RSN’s broader strategy to cultivate locally branded programming within a national framework. By offering hosts a dedicated 30-minute platform, the network allows them to cultivate a recognizable, personality-driven brand while fostering authentic connections with their local markets.
Impact on Local Communities
According to RSN, Selling 215 – Made in Philly serves as a professional storytelling outlet for nonprofits, philanthropic initiatives, entrepreneurs, and community influencers looking to enhance their visibility. By integrating lifestyle segments with high-quality production, the network provides local organizations with opportunities to reach audiences beyond traditional advertising methods.
The introduction of this Philadelphia-based series underscores RSN’s commitment to hyperlocal content, which connects national distribution with community-centric storytelling. As the network continues to expand its offerings, it aims to bring the stories of Philadelphia’s neighborhoods to a broader audience, enriching the overall media landscape.
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